Sustainable Beauty gives back this Green Friday

Meet Green Friday, our alternative to Black Friday that puts sustainability at the center. It’s a moment to reflect on our impact and choose purchases that contribute to positive change.

This year, 15% of Davines' online sales will be given to EthioTrees to support woodland reforestation and local communities in Ethiopia. Shop your favorite haircare products and get free shipping on November 28. Together, we can show how sustainable beauty gives back.

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Caring for the earth and each other

Our partner EthioTrees is an organization focused on reforesting, improving biodiversity, empowering climate resilience and supporting communities in the region of Tigray, Ethiopia.

We’ve worked together supporting reforestation and local communities alongside EthioTrees since 2018, and this year, we’ll soon be sharing several new goals you’ll be supporting on Green Friday.

Small steps, real change: Green Friday 2024

Thanks to your help from last year, we’ve supported an action plan to create lasting change in Amanit, Ethiopia. Together, your purchases have helped: